E014: Consistency is Key with Bryan Cohen

My guest today is Bryan Cohen.

Bryan is a book marketing expert, author, and podcaster. He has written novels as well as a series of books of creative writing prompts.

He is also a freelance writer and a blogger at BryanCohen.com.

Bryan is a co-host on The Sell More Books Show, which you should definitely check out on iTunes!

Here are the fun nuggets from the interview:
#1:  Monetization is more than hoping and praying
#2:  Monetization on Amazon is about traffic
#3:  Monetization is about patience
#4:  The #1 problem authors face is obscurity. To build traffic: blogging, podcasts (both sides of the mic), a high volume production schedule for book releases, BookBub ads, Amazon Marketing Ads, Facebook Ads, email list building, networking
#5:  Connect with other authors in your genre. Bryan's favorite ways include conferences, Patreon, podcasts, Facebook groups, social media, email, start an event, start a movement (be a leader/agent of change)
#6: Don't be shy with Amazon Ads (which include sponsored products, product display ads, product display interest ads). Bryan suggests that we start here rather than trying other ad platforms (such as FB Ads and Google Ads) for books.
#7: No such thing as magic formulas in the book business

For those that seek even more information about publishing, and especially profitable publishing,  I’ve created a new ebook called “5 Things You Need to Know to Make Publishing Profitable and Fun”.

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Want more information on how to publish a book profitably?
Get the important facts about the publishing industry today (traditional, self, and hybrid publishing) and how you can plan a fun and profitable book publishing process.
Please check out this FREE Make Publishing Fun Course on teachable!

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